Zoey Stark has quickly become one of the brightest female Superstars in WWE’s women’s division. Her explosive ring ability and captivating presence have brought her to this point, from NXT to Monday Night RAW. Stark is still rising up the ranks to joining WWE to this day, and her following has also caused interest in her net worth.
In this post, we’ll look at Zoey Stark’s net worth in 2025 through her WWE salary and endorsements, and we’ll show you how far she has come in her career.
Zoey Stark's Net Worth in 2025
As of 2025, Zoey Stark has an estimated net worth of $700,000 to $1 million. This is her WWE salary, merchandise sales, sponsorships, and public appearances.
Though she remains out of the highest earners in WWE at the moment, Sasha’s net worth is sure to keep growing due to leading the way in exposure and consistent television bookings on Raw and major live events.
WWE Salary Breakdown (2025)
Zoey Stark currently has estimated WWE salary between $150K to $200K per annum. This includes:
- Base Contract Pay: Approximately $150,000 per year
- Bonuses: Money from PPV matches and RAW appearances
- Merchandise Royalties: A percentage of net sales from her WWE Shop merchandise
- Travel and Performance Bonuses: Paid by WWE for certain promotional tours and media appearances
And with her spot in the company rising given the potential of championship storylines or any sort of heel/face turns, then her earnings are likely to grow.
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Endorsements & Sponsorships
Zoey Stark is not on the level where brands are calling WWE and looking to partner with WWE, but she’s actually had offers or interest from fitness and clothing companies.
Here are a few places you can make a little extra cash:
- Gym & Athletic Wear Brands as Sponsorships
- FITNESS NUTRITION SOCIAL ENDORSEMENTSInstagram & X (Twitter)
- WWE live event and charitable appearances
Her growing social media following and alignment with WWE’s fitness-first image also makes her an attractive option for wellness brands that are looking for an athlete who is female.
Journey: From NXT to Monday Night RAW
Zoey Stark is a newcomer to WWE, having signed with NXT in 2021, making an immediate impact. Her athleticism, physicality and no-BS presence in the ring led to strong showings against the likes of Io Shirai, Mandy Rose and Toxic Attraction.
Key Milestones:
- 2021: Made NXT debut, entered Women’s Dusty Rhodes Tag Team Classic
- 2022: Won the NXT Women’s Tag Team Titles with Io Shirai
- 2023: Transferred to Monday Night RAW
- 2024–25: Established high-profile alliances and rivalrys, including teaming with WWE legend Trish Stratus in a feud with Becky Lynch
It took her going to RAW to show a nationwide audience what she can do, and she has simply been a steady contributor in the middle of the card staking a claim for main event status.
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